Many Internet entrepreneurs start out building their business on the side. They have a regular job, a busy life, lots of personal and business commitments, and very little time to work on building an email mailing list. If this sounds familiar, you will appreciate what you are about to read. The following 8 top tips for getting more email list subscribers can be rolled out quickly, most of them in 5 minutes or less.
8 Top Tips For Getting Email List Subscribers
- Add an Opt-In Form to Your Email Signature
- Turn Your Blog Posts into Opt-In Lead Magnets
- Add "Sign up" Button To Your Facebook Account
- Write In the First Person
- Pop-Ups Work Wonders, So Use Them
- Put Your Testimonials Front and Center
- Simplify and Minimalize
- Don't Ask for Too Much Information
Let's Look At The Individual Tips In Detail
- Add an Opt-In Form to Your Email Signature
This is super simple, and can be set up with most email programs in a couple of minutes. Now every email you send out as a chance of adding someone to your list.
- Turn Your Blog Posts into Opt-In Lead Magnets
Check your Google Analytics to find your most popular post. Copy that URL. Head over to PrintFriendly.com. Paste your blog post's URL into the "Print Preview" section at the top of the page. Click the "PDF" button, and then click "Download”. That's it. You have just created an opt-in bribe in about 30 seconds.
- Turn Your Blog Posts into Opt-In Lead Magnets
Check your Google Analytics to find your most popular post. Copy that URL. Head over to PrintFriendly.com. Paste your blog post's URL into the "Print Preview" section at the top of the page. Click the "PDF" button, and then click "Download”. That's it. You have just created an opt-in bribe in about 30 seconds.
- Add "Sign up" Button To Your Facebook Account
On your business's Facebook page, click the "Create Call to Action" button. Choose the "Sign Up" button. Link to your opt-in page.
- Write In the First Person
Your call to action button text should be written in the first person. "Start My Free Trial" always pulls better than "Start Free Trial" or "Start Your Free Trial".
- Pop-Ups Work Wonders, So Use Them
Adding an exit-intent pop-up to your landing page can improve conversions and sign-ups considerably. There are plenty of WordPress pop-up plug-ins that are free to use.
- Put Your Testimonials Front and Center
Social proof is an outstanding way to build your email list. Put at least one great testimonial above the fold, and make it noticeable. This simple move can increase conversions substantially.
- Simplify and Minimalize
Clean up your website. Remove bothersome distractions. A simple, clean, clutter-free website allows you to direct your reader's attention wherever you want to, in this case, to your opt-in form.
- Don't Ask for Too Much Information
Studies continue to show that asking for just an email address on your opt-in form is a high conversion practice. People are super sensitive these days concerning Internet security. Accordingly, they don't expect you to ask for a lot of information in return for your opt-in gift. Ask for just an email address, and watch your conversions improve.
What Is Your Next Step?
So there you have it, 8 Top Tips For Getting More Email List Subscribers. Take action today and apply my eight points to your email list subscribers acquisition program. Watch your list grow quickly and effectively!
Sitescope offers some more great information on how to generate leads from your website.