How to Avoid the Email Spam Filter and Get Into the Primary Inbox
One of the biggest challenges for email marketers over the years has always been beating the spam filter. The job of the spam filter on most email providers is to prevent unwanted messages from getting in, especially those that might contain viruses, phishing scams or other harmful types of content. Today this has become even […]
Adventures in Awesome Living
On his website, titled Adventures in Awesome Living, Sunil Bali says of himself, “I’m Sunil Bali, a performance psychologist, psychotherapist, author and ex Head of Talent for Vodafone Group & Santander (UK)”.
Give Something Of Value
I’ve just recently unsubscribed from two mailing lists. Why? Because they offered nothing of value. All they presented was the “pitch”. Even the “free” things they flogged had strings attached… even though they used the term “No Strings Attached” when referring to them. Free should be free! Keep this in mind when writing your own […]
Using Your E-Mail Wisely
Email is a powerful tool for business though, these days, with the huge and ever increasing volume of spam, it is becoming more and more frustrating to use. Using your email wisely is your key to successful communication with your customers and others who may be important to your business success. The first thing is […]