Affiliate Marketing

Affiliate marketing is a great way to expand your sales reach. Others place banners, links, or even full offers, for your product or service on their website and get paid a commission (by you) on every sale made through their promotion.

Give Something Of Value

I’ve just recently unsubscribed from two mailing lists. Why? Because they offered nothing of value. All they presented was the “pitch”. Even the “free” things they flogged had strings attached… even though they used the term “No Strings Attached” when referring to them. Free should be free! Keep this in mind when writing your own […]

Promoting Your Online Business

It comes down to one simple question, “Do you really want to build a business or don’t you?” That may seem harsh, but it’s the cold, hard, truth! Building a business online takes effort. It takes work. And there is a process to it all. If you don’t work that process — all aspects of […]

Promotion Is Always Important

Here are a few more ways to promote your shop: 1. Make sure that you have a link in all of your outgoing emails and in the signature area on discussion boards and forums that allow links. These simple things are often overlooked and they can bring many new visitors to your online store or […]

Using Your E-Mail Wisely

Email is a powerful tool for business though, these days, with the huge and ever increasing volume of spam, it is becoming more and more frustrating to use. Using your email wisely is your key to successful communication with your customers and others who may be important to your business success. The first thing is […]

Oops Messaging

Oops messaging is a powerful tool that you can use if you use it wisely. Over use will quickly destroy any benefit it may have but, used in moderation, it is a sure-fire way to get a second kick at the cat. Here’s how it works:

The CAN-SPAM Act: Requirements for Commercial Emailers

The CAN-SPAM Act of 2003 (Controlling the Assault of Non-Solicited Pornography and Marketing Act) establishes requirements for those who send commercial email, spells out penalties for spammers and companies whose products are advertised in spam if they violate the law, and gives consumers the right to ask emailers to stop spamming them.

What Can You Do About SPAM

Spamming, ie: the sending of SPAM, is the abusive practice of utilizing electronic messaging systems to indiscriminately send unsolicited bulk communication, most typically advertising. While the most widely recognized form of SPAM is through e-mail, the term is applied to similar abuses in other media including instant messaging, Usenet newsgroups, web search engines, blogs, wiki, […]

eBay About Me Page

Your eBay “About Me” page is a very important, and often under used, piece of virtual real estate. It is a place that provides a vehicle for you to let the first time visitor to your eBay listings or store learn more about you, your product(s) and/or service(s).

CAN-SPAM Act Updates

The Federal Trade Commission CAN-SPAM Act provides some control over SPAM email though you might not think so if you’ve checked your email mailbox lately.