Google Adwords
Google AdWords is one of the most popular, and most successful, ways of driving traffic directly to your site. It does cost, but you don’t have to worry about contracts and deadlines. Google’s contextual advertising process allows you to pay only for actual clicks and/or impressions that bring people to your website.
How To Promote Your Online Store Or Website (Part 1)
Sometimes promoting your online business seems all but hopeless. What can you do? Where do you begin? It’s all so confusing! But it doesn’t have to be. If you set aside a specific time each day, or even just once or twice a week, and spend an hour of serious effort, then as the days, […]
Promoting Yourself
If you don’t work at it it isn’t going to happen. That’s pretty much the truth as far as being found when selling online goes. Oh, sure, you can just sign up with a selling venue like Main Street Mall Online or eBay and you will sell a few things no matter what you do […]
SEO And Brand
A great deal of discussion goes on about SEO (Search Engine Optimization). The big question that always rises to the top is, “Is SEO really worth it?”
22 Links To Off-Site Resources
There are thousands of powerful offsite tools and resources to assist you in getting your business seen on the Internet — and being seen is, after all, exactly what you need to do. There is no point in having a blog, a website, or an ecommerce store, if people aren’t going to be able to […]
Blogging For Dummies
Blogging For Dummies Everybody’s doing it! And while that logic never got far with your mother, it’s a fine reason to start blogging, especially if you have a business to build or a cause to promote. Well-run blogs do more than offer an outlet for your thoughts. They’ve actually influenced everything from a company’s image […]
Google Product Search
Google Product Search — Promote your products for free on Google Product Search. Google Product Search helps potential customers find and buy your products across the Internet. As a seller, you can submit your products to Google Product Search, assisting potential customers to quickly and easily find your selling site.
SEO By The Page – 8. Other Head Links
The HTML <link /> tag is a useful way to add function to an HTML/XHTML document without adding an excessive number of lines to the page. As explained in another article in this series on cascading style sheets (CSS) this is important for search engine optimization (SEO). There are other things that can be linked, […]
SEO By The Page – 4. General Meta Tags
The whole concept of meta tags is poorly understood by most amateur web page coders. Meta is a word that comes from the Greek meaning after, beyond, or adjacent. In general we can think of it as meaning about, so metadata is information about something and, thus, the individual meta tag is used to convey […]
SEO By The Page – 11. Headings and Titles
I’ve heard it said that you should use bold text for your headings because bold text may fare better in regards to search engine optimization (SEO). That is not entirely true. While bold text may indeed fare better you should actually use correct heading elements, <h1> … </h1>, <h2> … </h2>, <h3> … </h3>, etc. […]